We partnered with Energy Foundation to spread the word about the benefits of the Inflation Reduction Act through a wide-ranging digital campaign.
The goal of the project was to touch on various demographics including DIY homeowners to prospective electric vehicle drivers to those interested in climate justice, as the IRA benefits them all. We also wanted to appeal to a wide range of ages and ethnicities, so we cast a wide net in terms of references and themes.
Here are just a few of my favorite pieces.
Energy Foundation Gifs
Client
Taskforce for Energy Foundation
Role
Creative Director
Lens Makers
Myself, River Scales, Amir Jahanbin, Diego Rodriguez, Jef Caine, Jazmin Quaynor, Mario De Toledo Sader, Alasdair Spencer, Alex Bugg
Year
2023