In 2021, Taskforce partnered with MTV to create a new day of the year - Mental Health Action Day. Following the success of the first year, the White House reached out to partner with the campaign along with Selena Gomez and Dr. Jill Biden with the goal to create a safe space for young people to talk about and find services for mental health.

Our goal in the digital campaign was to create gifs and stickers for people of all ages, backgrounds and ethnicities to feel seen and comfortable talking about and taking action towards mental wellbeing.

My favorite part was being able to take existing Viacom IP and animating it ourselves like Spongebob, Doug and Fairly Odd Parents.